Dilip Soman
January 1, 1905 | By Public Policy Admin |
Professor and Senior Fellow
Bio
Dilip Soman is Corus Professor of Strategy, Professor of Marketing and Senior Fellow, Desautels Center for Integrative Thinking? at the Rotman School of Management, University of Toronto. Professor Soman serves as an associate editor of the Journal of Marketing Research, and on the editorial boards of the Journal of Consumer Research, Journal of Marketing, Journal of Consumer Psychology and Marketing Letters, and was recently named as one of the “professors to watch for” by the Financial Times. He received a B.E. from the University of Bombay, an MBA at the Indian Institute of Management, and a Ph.D. from the University of Chicago.
Dilip Soman is Corus Professor of Strategy, Professor of Marketing and Senior Fellow, Desautels Center for Integrative Thinking? at the Rotman School of Management, University of Toronto. Professor Soman serves as an associate editor of the Journal of Marketing Research, and on the editorial boards of the Journal of Consumer Research, Journal of Marketing, Journal of Consumer Psychology and Marketing Letters, and was recently named as one of the “professors to watch for” by the Financial Times. He received a B.E. from the University of Bombay, an MBA at the Indian Institute of Management, and a Ph.D. from the University of Chicago.
Home Department
Rotman School of Management
Rotman School of Management
Faculty Classification
Affiliated Faculty
Research interests
The psychology of judgment and decision-making and its applications to consumer and managerial behavior, the creation and measurement of customer value through service excellence and life-cycle management, managerial behavior and decision-making, strategic marketing, behavioral pricing and promotions, service delivery, innovation and creativity management, and customer management.
Contact info
dilip.soman@rotman.utoronto.ca
Website
416-946-0195
